by Rachel Dool | Feb 4, 2020 | Content Marketing, Digital Marketing, SEO and Websites, Small Business, Social Media
We’ve talked about Google my Business before and the benefits being involved for your small business. Today we are going to take a deep dive into the type of posts you can add to GMB – and why you should! What are Google Posts? Google Posts are short (100...
by Rachel Dool | May 28, 2019 | Content Marketing, Digital Marketing, Small Business, Social Media
What is Google my Business? Google My Business is a free tool for business owners. It allows them to manage and control their online presence across Google including: Google SearchMobile SearchLocal SearchGoogle Maps With GMB you can create, verify and edit your...
by Rachel Dool | Feb 7, 2019 | Blogging, Content Marketing, Digital Marketing
With so many other demands on your time why should blogging become one of your priorities? Simply put blogging ticks a lot of boxes, here are just a few to consider. SEO A cornerstone of SEO is content, especially new and regularly revised content. One avenue is to...
by Rachel Dool | Sep 11, 2018 | Digital Marketing, Sales Funnels
The importance of paid ads in digital marketing can’t be overestimated. Online advertising is an essential element in a digital marketing mix. Primarily, paid ads allow you to target, and retarget the ideal prospects for your core offer. It also provides you...
by Rachel Dool | Aug 6, 2018 | Digital Marketing, Sales Funnels
Getting perpetual traffic to your website is undoubtedly one of the best things that can happen to your online business. Although there are several free traffic sources online, most are usually slow, inconsistent, unpredictable and largely ineffective. At most, they...
by Rachel Dool | Jul 3, 2018 | Digital Marketing, Sales Funnels
Generating leads is one thing. Converting your leads into regular customers is another thing entirely. While there are several ways you can get leads, the truth is the majority of those leads won’t automatically convert into sales by merely entering your...