by Rachel Dool | Oct 8, 2015 | Lean Business and Systemisation
“Problems are good”… Why exactly? “Problems are good”. This mantra from Lean business improvement rings true for many. Problems lead us to improvements if we take the time to sit with them for a while and discover their true source. In...
by Rachel Dool | Jul 24, 2015 | Digital Marketing, Small Business, Social Media
Are you out (digitally) out there?! Run through these quick steps to ensure that your business’s online presence is in good health! 1. Mobile Experience Yes, this is #1. Is your website mobile friendly? Check simply here. This is vital today and...
by Rachel Dool | May 29, 2015 | Digital Marketing
Now that you’ve worked through all the steps of your Internet Marketing strategy – it’s time to review how you’re performing with various marketing activities, identify what’s working, and eliminate or modify anything ineffective...
by Rachel Dool | May 12, 2015 | Digital Marketing
The process of lead nurturing or taking your leads to customers is to develop relationships with your potential customers. This is best achieved by sending them targeted, relevant, and valuable messages. Always place yourself in your customer’s shoes in order to...
by Rachel Dool | Apr 29, 2015 | Digital Marketing
Nurture Leads into Customers for a Healthy Business Your Website is your calling card – your window to the world. Use it to reflect your business and show it in the best light possible. Talk about not only your products and services and the value and benefits...