by Rachel Dool | Sep 8, 2020 | Lean Business and Systemisation, Small Business, Virtual Business
Does inbox zero seem like an unachievable goal? If you were to take a glance at busy business owners’ mailboxes, you would most likely find that many of them have tons of unread messages. This doesn’t necessarily mean they don’t check their emails every day. It...
by Rachel Dool | Aug 19, 2020 | Lean Business and Systemisation, Small Business, Virtual Business
Whether you want to write a scintillating biography, start a new diet, or, complete that dream course, these days it seems to be more difficult than ever to achieve our goals. It’s not that people have become lazier, rather that our access to so much information...
by Rachel Dool | Aug 19, 2020 | Content Marketing, Small Business
Given the number of effective marketing techniques that have come into prominence over the years, it is quite surprising that an old technique like newsletters remains a popular choice among digital marketers. According to a 2013 B2B Content Marketing Benchmarks,...
by Rachel Dool | Aug 4, 2020 | Blogging, Content Marketing, Digital Marketing, Small Business
Recently I had the pleasure of presenting this webinar “Time Saving Blogging Tools” to a group of Virtual Assistants’. Like many business owners who want to use blogging as part of a Content Marketing strategy, they had a lot of questions about how...
by Rachel Dool | Jul 1, 2020 | Digital Marketing, Lean Business and Systemisation, Small Business
Processes/procedures, policies, systems – do you need them? If so, why? What will they do for your business? Benefits of Systemising By creating procedures you can improve the effectiveness and efficiency of your business. Here’s how – Develop a...
by Rachel Dool | May 25, 2020 | Blogging, Digital Marketing, SEO and Websites, Small Business, Social Media
Where Should You Share your Blog? – Over the past months we’ve written a lot about blogging and creating content for your website – why you should do it, how to do it, how to get the most out of it and more. This blog is all about where to share your...