by Rachel Dool | Aug 19, 2020 | Lean Business and Systemisation, Small Business, Virtual Business
Whether you want to write a scintillating biography, start a new diet, or, complete that dream course, these days it seems to be more difficult than ever to achieve our goals. It’s not that people have become lazier, rather that our access to so much information...
by Rachel Dool | Aug 19, 2020 | Content Marketing, Small Business
Given the number of effective marketing techniques that have come into prominence over the years, it is quite surprising that an old technique like newsletters remains a popular choice among digital marketers. According to a 2013 B2B Content Marketing Benchmarks,...
by Rachel Dool | Aug 4, 2020 | Blogging, Content Marketing, Digital Marketing, Small Business
Recently I had the pleasure of presenting this webinar “Time Saving Blogging Tools” to a group of Virtual Assistants’. Like many business owners who want to use blogging as part of a Content Marketing strategy, they had a lot of questions about how...
by Rachel Dool | Jul 1, 2020 | Digital Marketing, Lean Business and Systemisation, Small Business
Processes/procedures, policies, systems – do you need them? If so, why? What will they do for your business? Benefits of Systemising By creating procedures you can improve the effectiveness and efficiency of your business. Here’s how – Develop a...
by Rachel Dool | Jun 16, 2020 | Content Marketing, Digital Marketing, SEO and Websites, Social Media
Telling your story authentically. Many people I talk to about content marketing for their business struggle with the idea of what to write about and whether what they have to say has value. For most service-based businesses (including health businesses) often, what...
Online Business Manager and Virtual Assistant, Health Business Supporter, Lean Process Improvement Coach and former Physio. I have a passion for the Health Industry and your business success!