by Rachel Dool | May 2, 2017 | Content Marketing
Your business is unique and you have a specific target market. Play to your strengths and develop content that satisfies YOUR Client Avatars. Once you nail this concept the rest becomes far easier – you’ll have your road map prepared. now to the actual...
by Rachel Dool | Apr 10, 2017 | Content Marketing
Just like you wouldn’t head out on a road trip across the country without first firing up your GPS and inputting a crystal-clear destination, you can’t expect to enjoy any real success in the competitive business world we live in today without identifying your...
by Rachel Dool | Mar 16, 2017 | Content Marketing
The most important thing you need to understand in business has absolutely nothing to do with product or service creation, zero to do with accounting or cash flow management, and most definitely isn’t anything to do with legal issues or regulations. No, the most...
by Rachel Dool | Dec 10, 2016 | Blogging, Content Marketing, Digital Marketing
A picture is worth a thousand words… It is not just a random thought or piece of philosophy. It is a reality. What a thousand word article will communicate may also be conveyed using one image. The impact may be similar or, the image may have the upper hand. And...
by Rachel Dool | Nov 15, 2016 | Lean Business and Systemisation
This is the perception – Discipline is stringent. It is shackling. It calls for a regimental or rigid approach. When something is regimental, rigid or stringent, we rarely associate it with freedom. After all, isn’t freedom is all about flexibility and the...
Online Business Manager and Virtual Assistant, Health Business Supporter, Lean Process Improvement Coach and former Physio. I have a passion for the Health Industry and your business success!