by Rachel Dool | May 4, 2021 | Content Marketing, Digital Marketing, Small Business, Social Media, Virtual Business
The business world is populated by many different brands, offering services and selling products of all kinds; so much so that it’s as though there’s nothing new anymore. It seems like a monopoly market with hardly any company or organization into something...
by Rachel Dool | Jun 16, 2020 | Content Marketing, Digital Marketing, SEO and Websites, Social Media
Telling your story authentically. Many people I talk to about content marketing for their business struggle with the idea of what to write about and whether what they have to say has value. For most service-based businesses (including health businesses) often, what...
by Rachel Dool | May 12, 2020 | Content Marketing, Digital Marketing, Small Business, Social Media
Repurposing Hacks and How-To’s How to Repurpose Blogs – We all know that content creation, although extremely valuable, is time-consuming so repurposing your content to make it work harder and longer makes good sense. Repurpose evergreen content so that its...
by Rachel Dool | Apr 28, 2020 | Content Marketing, Digital Marketing, Small Business, Social Media
Anyone who writes a blog knows that it takes time and effort. But, long term a blog can reward you with website traffic, an increased number of leads and potential conversion of these leads into sales and ongoing customers. So, having created your content once – why...
by Rachel Dool | Mar 9, 2020 | Blogging, Content Marketing, Digital Marketing, SEO and Websites, Small Business, Social Media
In our last blog – 5 Compelling Reasons to Blog for your Health Business, we discussed why your health business should have a blog. If you’ve decided to start (or continue) a blog for your business – good choice! So, what should you blog about? If you’re...